Define Irony

Yes that is right! Someone has released an e-book on Kindle that is critical of Kindle's. Why The Kindle Will Fail by Rick Munarriz

From the reviews it sounds like the book is a review of the Kindle that the author has decided to turn into an e-book. Given the book title, the format and where he is selling it, he clearly can't be taken too seriously. Opinions have to come from an educated point of view; how can a point of view be educated with this much irony?

It reminds me of a lovely cartoon that I think sums up a lot of opinion based articles: